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Hi, I'm Maxine.

I design for emotional connection and I turn complex emotions into meaningful design.

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Designing for Confidence and

Self-Expression

Mobile Accessory Customisation for Gen Z

Not just designing more choices - but designing a customisation experience where Gen Z feel understood, guided, and confident in their decisions.

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Designing for Emotional Connection

Adventure For Two

A research-led project exploring how design can reduce emotional friction and help long-distance couples feel more connected.

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Lean UX Innovation 

Oasis

A family communication mobile app as MVP designed to encourage enjoyable conversations within the home to enhance mental well-being

Human-Centred Design Research 

Memory Cues & Memories of Childhood and Adolescence with Personalities

I have conducted two research papers projects. One is a short paper exploring memory cues of migrators' autobiographical memories using interviews and probes as methods; the other is a 12500 words research paper understanding how one's memories of childhood and adolescence contribute to personalities and present life utilizing semi-structured interviews and thematic analysis to derive findings and link to HCI

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Challenged-Based Ai-Driven Products

Woofle

An app to help people break down their goals into more manageable tasks, using GEN AI to provide intrinsic motivation to step out of their comfort zone and motivate people to overcome the fear of discovery gradually

User Research + Prototyope Evaluation

Smile Miles

An app based on user research, several usability tests, and iterative prototype evaluations to support desirable or positive experiences of commuting for commuters in the greater Sydney area

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